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IGNITING BRANDS
IGNITING PEOPLE

We focus on stories: new ones that have yet to be told, old ones that need to be told better, as well as those that have the potential to travel far!

THE PROMISE WE GIVE

Standing out
from the crowd

We are strategists who will understand and review your story from all angles and work together with you to create a narrative in which your people are just as important as your products and services.

We are also pragmatists - every task is a hobby if it is not backed up by results. Together we will define why are we actually working together - what are your goals and how and in what time frame can we achieve them!

NEW COMPANY

For experienced professionals who want to demonstrate their expertise and credibility through a combination of their personal business communication  and brand communication.

This synergy becomes a great foundation for launching additional companies  and multiplying business opportunities on the market.

RE-BRANDING

Rebranding is necessary when you see that the essence of your company and its story remains untold. It is also time to do a rebranding when you want to add new business perspectives or communication channels to the existing strategy, such as personal communication and  business positioning strategy.

EXPANSION ABROAD

Thinking about expanding your business to a new market?
We offer a complete positioning and communication services, with a special focus on the European Union and the DACH region (German-speaking countries).

OUR PROCESS

1. OVERALL BRAND STRATEGY AND COMMUNICATION
STRATEGY

This is where we talk about our motivations and values, the people behind the company and the people we want to sell our products and services to. We create a perception strategy - what do we want people to think when they think of our company?

Here we decide how to communicate - what is it that we want to say and how to say it in order for our message to really resonate with our target group.

2. PERSONAL BRANDS AND BUSINESS COMMUNICATION STRATEGY

At this stage, we include the people behind the company (CEO or other key people)  in the communication

strategy.

It can be aimed at customers, potential employees, expert circles or strategic business networks. This also includes crisis communication management and reputation control.

Based on the set market goals, we  help with business communication, negotiations and positioning of the company and its leadership in strategically determined business circles.

EDUCATING,EDUCATING, EDUCATING!

We want to cultivate knowledge among your people! No communication strategy can be successful if there are no people behind it!

Everyone in the company should know the essence of your story and your leadership as part of the overall marketing and employer branding strategy.

We organize workshops in order for management and teams to get familiar with these concepts, as well as to facilitate the later implementation of already approved strategies into practice.

Glowhuntersmedia Branding Workshops
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